London is a great shopping city. I put it up there next to New York as one of the best. Spoilt for choice; I could rifle through rails in street markets abuzz with the excitement of a vintage designer find or head to Oxford Street, knowing that, the best the retailer had to offer would be on show and in stock in my size. When I first moved to Cambridge I was enthralled by its rustic, ‘film set’ charm but for fashion shopping, I wasn't convinced. However over the years I've discovered some real gems which now form part of my 'staple shopping diet'.
Read MoreI met a friend and ex-colleague for dinner recently and was telling her about my new role as a personal stylist.
“It sounds great!“ she enthused “but I simply don’t have the time, and I’d rather spend the cost of hiring a stylist on buying more clothes.”
At the time I just nodded awkwardly and fretted about my chosen career path, but on the train home I thought about that statement and just how ill informed and contradictory it is. A good personal stylist will do the very things my friend was claiming were the reasons not to hire one - i.e. to save you time and money!
But then I realised that most people probably think the same way, or certainly think that hiring personal stylist is an unaffordable luxury. So why should you use a personal stylist?
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